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Big Sky Design Branding Guide

It’s time for a breath of fresh air. Big Sky Designs celebrates 20 years in business with new branding inspired by artist James Turell’s emphasis on vastness and restraint. Coupled with the sky’s-the-limit thinking of their creative team, BE’s interpretation of this logo required a lean into the shape and shapeless properties of clouds. How a cloud is both transparent, opaque, and solid simultaneously. Interpreting these characteristics into a logo required executing multiple scaled options, bringing a weightless and light quality to life.

It’s time for a breath of fresh air. Big Sky Designs celebrates 20 years in business with new branding inspired by artist James Turell’s emphasis on vastness and restraint. Coupled with the sky’s-the-limit thinking of their creative team, BE’s interpretation of this logo required a lean into the shape and shapeless properties of clouds. How a cloud is both transparent, opaque, and solid simultaneously. Interpreting these characteristics into a logo required executing multiple scaled options, bringing a weightless and light quality to life.

2020
BR
Branding

Big Sky Design Branding Guide

It’s time for a breath of fresh air. Big Sky Designs celebrates 20 years in business with new branding inspired by artist James Turell’s emphasis on vastness and restraint. Coupled with the sky’s-the-limit thinking of their creative team, BE’s interpretation of this logo required a lean into the shape and shapeless properties of clouds. How a cloud is both transparent, opaque, and solid simultaneously. Interpreting these characteristics into a logo required executing multiple scaled options, bringing a weightless and light quality to life.

2020
BR
Branding
Logo and Brand Design for Big Sky Design by Brand Engine
Logo and Brand Design for Big Sky Design by Brand Engine
Logo and Brand Design for Big Sky Design by Brand Engine
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